Social Media

International Cat Day should be every day for cat owners

Today is International Cat Day and it’s an awareness campaign I think about a lot. As a marketer, it offers huge opportunities for businesses to create plenty of creative marketing content for social media marketing and online marketing activity. As a cat owner however, every day should be International Cat Day – a pet cat is a part of the family, totally dependent on its owner for food, medication and survival. Working with Bristol Marketing on the Awareness Day calendar has highlighted so many ways that people and their businesses can promote a good cause whilst boosting their own marketingRead More

#iwantmyfizz campaign moves from social media to Sunday papers

Bucks Fizz Eurovision Song Contest Social Media Campaign iwantmyfizz

The campaign by fans to see Bucks Fizz perform at the Eurovision Song Contest 60th anniversary show “Eurovision’s Greatest Hits” moved from a social media phenomenon to UK Entertainment section of leading Sunday papers yesterday. Fans began tweeting the BBC and EBU on Wednesday night with the hashtag ‘#iwantmyfizz’ and as the Sunday Mirror reports, it began trending worldwide. Social Media has focussed on Facebook and Twitter with the #iwantmyfizz hashtag and includes Youtube, audioBoom, Instagram and Canva. UK fans of the Eurovision song Contest want to see the original members of smash hit 1980s band, Bucks Fizz Cheryl, Mike,Read More

BBC Should Invite Bucks Fizz to Eurovision's Greatest Hits Show

Why I’m Backing the #iwantmyfizz Eurovision social media Campaign

Bucks Fizz Eurovision Song Contest Social Media Campaign iwantmyfizz

Every now and again, an issue comes up that really get’s you motivated to call for change. When you’ve worked with your favourite TV show for half your life andRead More

SMEX15 Boost – Attending The Social Media Exchange 2015

Social Media Exchange 2015 SMEX15

It is human nature to view, question, trial and experience as part of the mind’s learning process. This week’s SMEX15 – The Social Media Exchange 2015 was one of theRead More

A tasty example of rescuing customer loyalty through social media

Krispy Kreme UK Logo Bristol Marketing

Sales Promotion Exercise Sales promotion is a great way to announce new products or increase sales of existing stock as well as generating a buzz for new store openings. KrispyRead More

A good week for Social Media Power

Ben Royston on Twitter

I’ve felt for a while that Social Media can provide more traffic to websites than SEO and at a far lower cost when done effectively. The key to this workingRead More